Friday, 21 November 2014

Preliminary Task (Part 1)



Radio Station Ideas

  • Music
  • Film
  • Sport
Music

Discuss latest music released, chart music, new bands, latest news. The social grouping of my target audience is younger aged (15-29 year old) males and females as these people are usually people who listen to chart music and are interested in the latest new released music and new upcoming bands. They will most likely be British and of mixed ethnicity. The media grouping of my target audience will be fans of other radio stations like Capital FM and Radio 1.

Most of the music should be played early in the morning or after work hours, this way there will be the most listeners as there will be less people working or at school by this time. The Socio-economic group would be E as it is for younger people and it won’t be particularly intelligent so the Station would best fall in E.



Sport

Discuss mainly popular sports such as Football as that will attract most listeners, but also cover the headline of other sports such as Rugby, Tennis and Cricket. The social grouping of my target audience is 15-40 year old males as these people are usually people who listen to the radio after Football matches to get pundits views and listen to other fans views about the game. The station will be aired at around 5pm - 7pm as this is just after when the football matches finish at the weekend and people will tune in on their way home from the game to listen to other peoples views about the teams performance and the result. They will most likely be British and of mixed ethnicity. The media grouping of my target audience will be fans of other radio stations like TalkSport and BBC Radio 5 Live.

The socio-economic group for this radio station ranges from A-E this is because it’s all about sport and it wouldn’t matter what socio-economic group you’re in, but if you like sport you can listen to this radio station.
Film
Discuss the latest film releases, different actors and directors, the station would focus primarily on the latest blockbusters as people or more likely to be interested in new films being released rather than people discussing older films. The show could feature interviews with actors and filmmakers. There could also be short reviews on films after they come out, advising people to watch or not watch certain films.  The audience of this station could be for anyone who likes to watch films, which is almost everybody. However the radio station will mostly cater to those who are around 21-30 males and females alike. This station  would be aimed at group E of the socio-economic group as it will appear to people who are students and young unemployed people. Due to the socio-economic group it could be played any time but I think it should air around 5 o’clock, this way it is a time where not many people will be busy.
Radio Station Name Ideas:
    Sport - BackOfTheNet
Film - Film Shack FM
Music - Jukebox Jams

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